Building Autom, marketing on autopilot

Most founders can build a product but stall on marketing: it is constant, manual, and the first thing to slip. Autom's bet was that an AI agent could own the entire loop, content, creative, campaigns, and reporting, and actually run it around the clock.

Delivering that meant building a genuinely autonomous system, not a prompt wrapper: brand-voice detection, on-brand visuals, real Meta ad creation, and performance feedback that sharpens the next run.

We designed and built Autom end to end, the product, the AI agent, the brand, and the site, then connected it to the social and ad platforms so it can post, generate creative, launch campaigns, and optimise on its own.

For go-to-market, we aimed Autom at its own funnel: it researches, creates, and runs the campaigns that fill the demo pipeline, so the product doubles as its own proof.

Autom now runs marketing continuously with minimal human input, cutting the manual work of a marketing team by around 60% while keeping a brand live and on-message 24/7, the agent doing exactly the job it promises.